Marketing

Marketing is an exciting and dynamic field that combines creative ability and analytical expertise to identify and satisfy customers’ wants and needs. Crucial to the success of any business, marketing is the “activity, set of institutions and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, partners and society at large.” (American Marketing Association) The Marketing emphasis encompasses all activities an organization performs to build a prosperous relationship between the company and consumers.

Marketing Emphasis Requirements (Official requirements)

4+1 Accelerated Degree Option

*Official degree requirements can only be found in the MSUM Bulletin/Catalog. The information on this webpage is a high-level overview of the degree. Please refer to the bulletin for up-to-date requirements.

Questions? Contact Us

Hyun Sang An, PhD, MS, BBA, BA
Associate Professor
Paseka School of Business
Send Email | Phone: 218.477.4069218.477.4069
CB 207O
EDUCATION: Ph.D., Business Administration: Marketing, Rutgers-The State University of New...

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